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Channel: IV Step: Marketing tips for your book Archives - ZorbaBooks
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All you need to know about Setting Up and Promoting a Book on Instagram

Instagram has over 1 billion users every month. It has become one of the biggest platforms for businesses and artists to promote their product/talent. So, if you’re an author looking to market your...

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How to Identify the Target Audience for Marketing Your Book?

As an author, you are often asked ‘Who is the target audience for your book?’ Rarely does anyone guide you as to how to find that target audience? If there was a way to find your target reader, your...

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FAQ on Marketing a Book

Your book besides writing and publishing also needs to be marketed. If your question is why does my book need marketing, isn’t enough that it’s got published? Marketing a book is to let the readers...

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Discover 8 Simple Ways to Use Twitter for Marketing

Your new book is out and available in the market. You desperately want your target audience to find you, i.e. you need ‘discoverability’. An excellent social media platform lets you do just that, and...

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Why YOU should build an Author Brand?

Just understanding what author branding is will not help a writer build an author brand. They also need to know why an author needs to build an Author Brand. All marketing requires an investment of...

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Social Media Strategies to Sell Books

Are we looking enough at social media as a medium to market our books? Why should you look at social media strategies to sell your books? Consider this – there is hardly a successful author not on...

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Boost Social Media Presence Using Algorithms

The Layman’s Guide to Algorithms, Bookstagram and Trends to boost social media presence Trying to get a considerably large social media presence is no easy task. Especially in an age where we are all...

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What is Author Branding?

For an aspiring or published author, the writing quality and the storyline are crucial. Just as important is building an Author Brand. Only an author brand will guarantee that the book reaches the...

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Top Book Reviewers in India: A Comprehensive Guide

When an author writes a book, the thoughts going through his mind are ‘people should read and enjoy or benefit from my book.’ That can happen if people know about the existence of your book and some...

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Best Book Influencers in India

Bound by their love for books but divergent in the nuances of their work, both book bloggers and book influencers exert a significant impact on the readers. Bloggers share their inputs on books and...

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